State Highway 30 is closed at Lake Rotoiti, after a serious two-vehicle crash, that's blocked the road.
Police said the crash happened around 11:40am and there are serious injuries.
The highway is closed between SH33 at Tikitere and SH34 at Kawerau Road West, NZTA's Journey Planner said.
“Motorists travelling north from Rotorua will need to take State Highway 33 between Tikitere and Paengaroa, before utilising State Highway 2,” Police said.
St John sent one ambulance and one PRIME (Primary Response in Medical Emergencies) responder to the scene.
“One patient in a moderate condition is currently being transported to Rotorua Hospital,” a St John spokesperson said.